In two and a half years, I've been to dozens of beer fests, and I'm always the only NA craft beer tent there. We've endured the snickers and snide comments that came in the beginning when a lot of folks didn't understand the appeal of craft NA beer. Now most of the annoying side glances are gone and we get tons of positive feedback from festival goers who not only understand why a beer drinker may want to have an NA once in a while, but actually appreciate the options available when they've got s#!t to do.
I got the chance to talk to N/ATION beer blog about beer fests and how we've helped educated craft beer drinkers on the value of NA. You can read the article here.